Gucci has partnered with Yuga Labs and plans to participate in Otherside this week

ChainCatcher news, luxury giant Gucci announced a partnership with Yuga Labs, aimed at "exploring the interaction of fashion and entertainment in the metaverse and expanding the interaction between the communities of both companies." Robert Triefus, Gucci's Senior Executive Vice President and CEO of Gucci Vault and Metaverse Ventures, stated that Gucci will play a role in the ongoing narrative of Otherside and 10KTF.

Last year, Gucci launched the "Gucci Grail" project with 10KTF, and it is expected that Gucci will participate in Yuga Labs' metaverse game Otherside this week. (source link)