Harris's digital advertising spending exceeds Trump's by ten times, focusing on promotional efforts on tech platforms

2024-08-16 09:32:52

ChainCatcher message, an analysis by the Financial Times shows that since President Joe Biden dropped out of the race on July 21, Harris has spent $57 million on Google and Meta ads, while Trump has only spent $5.6 million. As the Republican presidential candidate, Trump is saving funds while relying on traditional media to convey his message.

The digital advertising campaign of the Democratic presidential candidate is part of the $139 million that the Biden-Harris campaign has spent on tech platforms since the beginning of this year, while Trump and the groups supporting his campaign have only spent $22.5 million.

Source

Risk warning

Column Tracking Events Related to the U.S. Election and "Crypto Voters"

Continuously track the emerging voting power of crypto voters, analyze their dynamics and potential impact on elections, as well as the effects of the U.S. elections and future U.S. political landscape on the cryptocurrency market.