Huobi HTX Executives Face-to-Face Dialogue with Sun Yuchen & Huobi Liu Ye: From Space Vision to Industry Layout, Exploring New Frontiers in Cryptocurrency
Recently, the first live dialogue program in the cryptocurrency circle, "Huobi Executives Face to Face," produced by Huobi HTX, officially launched. In the first episode, Huobi HTX Global Advisor Sun Yuchen provided an in-depth interpretation of the strategic concept behind the "Mars Plan Special Edition," the forward-looking layout of cooperation with the Trump family's cryptocurrency project, and the driving engines behind the platform's strong growth in the first quarter. He emphasized the hope to enhance transparent communication between Huobi HTX and users through face-to-face interactions, continuously promoting trust-building on the platform. Additionally, Huobi HTX spokesperson Huobi HTX Liu Ye also attended the live broadcast and answered user questions.

Q: The launch of Huobi HTX's "Mars Plan Special Edition" has sparked heated discussions in the crypto community. What strategic intentions are behind it, and what signals does Huobi HTX hope to convey to users?
Sun Yuchen: The Mars Plan is actually my personal hobby, and it perfectly aligns with the name of Huobi HTX. I have always dreamed of going to space, and I am taking steps to realize this dream. Currently, due to technical reasons, it is not possible to send me or users to Mars, but it is a beautiful dream that I hope to achieve in my lifetime.
We will start with space travel. Although this hobby is relatively niche, I believe that Huobi HTX users should also share this dream, and if given the opportunity, everyone can go to space. Of course, this is a very challenging task and may not be accomplished overnight; my own space journey has already been delayed for over four years, so we need to manage expectations. However, we will continue to invest in space, and our cooperation with SpaceX and Blue Origin will be long-term, and there may even be more than just this edition in the future.
As for the safety of space travel, just like working in an exchange, what everyone cares about most is safety. There is no need to worry in this regard; it will be much safer than driving out normally. The three points I want to emphasize are challenge, long-term commitment, and safety.
At the same time, users can rest assured that Huobi HTX will not delay product updates due to focusing on the Mars Plan. We are very proactive and ahead of the industry in terms of asset listings. Huobi HTX is a Top 10 exchange with considerable momentum, and users can pay attention to our listing efforts, which are on par with any competitors in terms of quality and speed.
The Mars Plan symbolizes the vast universe, while we are also very down-to-earth. Activities like airdrops and empowering $HTX are continuously being promoted to bring more benefits to users.
Q: Sun Yuchen collaborates with the Trump family's cryptocurrency project WLFI and engages in dialogue with Eric Trump, the son of Trump, in Dubai. At the same time, Huobi HTX is also one of the first platforms to list TRUMP and USD1, tokens related to Trump. How do you view the value of this real-time hot topic response mechanism for exchange brand building and user growth? Will Huobi HTX continue to bet on topic assets in the future?
Sun Yuchen: Of course. We are leading in the industry regarding the Trump family's layout. I have believed for a long time that President Trump will bring many positive impacts to the cryptocurrency field. After his election, the entire crypto world has been revitalized, so I am very grateful to him.
At the same time, I have personally joined the Trump family's team as an advisor, providing many suggestions to establish a communication bridge between our cryptocurrency industry and the president, which may also serve as a bridge for future Sino-American communication. My original intention is to build a good relationship with the Trump family and bring more people from the traditional world into the blockchain world. We will continue to collaborate with President Trump's cryptocurrency project long-term to promote the development and progress of our entire industry.
Q: Huobi HTX is the only Top 10 exchange to achieve trading volume growth in the first quarter of this year. Can you share Huobi HTX's current revenue performance and which sectors are becoming the main growth engines?
Sun Yuchen: I believe that as long as Huobi HTX is on the right path, achieving growth is not difficult because Huobi HTX has a strong brand momentum and is a well-established exchange with a good reputation among users. The platform has a lot of natural traffic and growth, and its recognition and trust in the industry are very high. We need to stick to doing the right things, especially in terms of safety and risk control. There are still many security incidents happening in the industry, but we have not had any issues for over twenty months, and we will continue to maintain this.
Recently, we will conduct a significant recall campaign for old users. If you are an old user of Huobi HTX, now is the time to come back home.

I also want to talk about my expectations for the "Huobi Executives Face to Face" program. This is a program I proposed because the most important thing for crypto users is to have a sense of security. Some exchange executives do not show their faces, which may affect trust. By creating such a visible program, we hope to maintain close communication between Huobi HTX executives and users, increase users' sense of trust, and allow those who care about us to see the latest developments, while also receiving valuable user feedback.
Nothing compares to the trust built through face-to-face interactions. This direct communication between executives and users is crucial for fostering trust between users and executives, as well as trust in the platform and products, which is what I value the most.

Additionally, Huobi HTX Liu Ye answered the question of how the platform views the future role of exchanges and whether it is redefining "trading platforms." She stated that Huobi HTX is moving away from the traditional positioning of exchanges and is no longer acting as a "crypto casino," but is committed to becoming a builder that promotes industry evolution. Whether exploring DAO culture or enhancing community engagement, Huobi HTX is connecting miners, developers, and users to drive Web3 from the margins to the mainstream through genuine consensus. She emphasized, "Progressing steadily is not just a slogan; solid coding and transparent user services are the foundation for redefining exchanges." For Huobi HTX, rankings and short-term honors are not the goals; user trust is the core asset. "We would rather be a bit slower, but ensure that every 'brick' can withstand the test of a bull market."
Looking ahead to Huobi HTX's global vision, Liu Ye spoke with conviction. She believes that rather than competing for rankings, Huobi HTX cares more about the empathetic connection with users. "The laughter of users making money is our KPI." With Sun Yuchen's recent expansion efforts in the U.S., Huobi HTX is taking a crucial step to convey a message globally: Chinese exchanges not only have speed but also faith and a future.








