Bitget becomes the first crypto sponsor of the MotoGP World Championship

Bitget announced a multi-million dollar sponsorship partnership with the MotoGP (World Motorcycle Championship), officially becoming its regional official partner, marking the first collaboration between MotoGP and a cryptocurrency company. As the premier motorcycle road racing event under the Fédération Internationale de Motocyclisme (FIM), MotoGP is also known as the F1 of motorcycle racing, renowned globally for its extreme speed and competitive spirit.

In the three-year partnership, Bitget will appear as a partner at several Grand Prix events in 2025, including Italy, Germany, Spain, and Indonesia. The collaboration combines the high-speed competition of racing with the rapid decision-making of cryptocurrency trading, further enriching Bitget's presence in the global sports marketing landscape. Three-time MotoGP World Champion Jorge Lorenzo will also appear as a Bitget brand ambassador, embodying the brand spirit of "Make It Count."

Jorge Lorenzo stated, "Whether in racing or trading, it is essentially a test of decision-making speed and execution. Only by maintaining extreme focus and quick decision-making ability can one seize the winning opportunity in a rapidly changing environment."

MotoGP CCO Dan Rossomondo said, "Precision, innovation, and quick decision-making have long been the principles upheld by MotoGP, which aligns closely with Bitget's development philosophy in the cryptocurrency field."

This partnership continues Bitget's brand strategy in the sports sector. Following collaborations with Messi, Juventus, and La Liga, Bitget once again connects with a broader mainstream audience through international top-tier events, continuously enhancing its global brand influence. As of now, Bitget has over 120 million global users, with a daily trading volume of $20 billion.