Bitget partners with La Liga to kick off a new season of collaboration, further integrating crypto culture with sports

ChainCatcher news, Bitget officially announces a renewed partnership with La Liga (LALIGA) to kick off the new season. This season, both parties will create a dedicated event page, featuring prediction challenges, trading interactive activities, and offline immersive experiences, combined with creative advertising content led by players, further promoting the deep integration of crypto culture and the sports ecosystem.

In last season's collaboration, Bitget successfully built a communication bridge between the crypto community and football fans through an advertisement starring star player Raphinha and the "Your Team, Your Skin" themed campaign. The platform simultaneously held exclusive events in global core cities such as Madrid, Buenos Aires, Jakarta, Moscow, Greece, and Singapore, offering users rare experiences like VIP box viewing, behind-the-scenes team tours, and face-to-face meetings with LALIGA ambassadors, attracting over a million users to participate in interactions.

LALIGA's Executive Director Jorge de la Vega stated, "Our ongoing collaboration with Bitget allows us to connect more closely with global fans. In the new season, we will jointly launch more innovative initiatives to create a new interactive model that combines competitive passion with digital experiences for La Liga fans."