Bitget teams up with La Liga star Julián Álvarez to launch a series of promotional videos

Bitget has partnered with La Liga (LALIGA) to launch a new series of promotional videos featuring Atlético Madrid star Julián Álvarez.

The series will interpret Bitget's "Trade Smarter" concept from the perspective of top athletes, focusing on its three core highlights: Onchain trading, the smart trading assistant GetAgent, and the Universal Exchange (UEX). The first released video themed on Onchain trading showcases how users can access millions of on-chain tokens through their Bitget accounts and quickly seize on-chain opportunities with AI-driven Onchain Signals.

LALIGA's Director of Business Cooperation and Licensing, Javier Gurrea-Nozaleda, stated: "LALIGA always sees innovation as a core driving force. This deep collaboration with Bitget powerfully demonstrates how sports and cutting-edge technology can achieve cross-border integration. We hope this series of videos can bring a new experience to LALIGA fans worldwide."