l'oréal

ChainCatcher news, French metaverse startup Digital Village announced the completion of a new funding round of $4 million, with participation from institutions such as the BOLD fund under the fashion brand L'Oréal, the British Fashion Council, Venture Reality Fund, and Venrex.It is reported that Digital Village builds engaging immersive virtual experiences in the metaverse by equipping brands and creators with tools, allowing individual virtual avatars to move and socialize in virtual spaces, and share experiences and assets on digital platforms, with interfaces supporting Ethereum and Vechain.In addition, the L'Oréal Business Opportunities Development Fund (BOLD) was established in 2018, and this investment marks its first venture capital transaction in the metaverse and Web3 space. (source link)

According to ChainCatcher news, The Block reported that Meta has partnered with the cosmetics brand L'Oréal and the French business school HEC Paris to launch a Web3 startup accelerator program. This program aims to assist businesses focused on 3D production, AR, VR, mixed reality, avatar creation, portability of user experience, token economics, or other metaverse-related topics. At least five companies are currently set to participate.It is reported that Meta has already ventured into the metaverse fashion space, collaborating with digital fashion startup DressX in July to offer new avatar fashion looks in Meta's Avatar Store. Earlier this year, the company also stated that it would launch a digital fashion marketplace through collaborations with Balenciaga, Prada, and Thom Browne. (The Block)