advertising

The newly established political action committee in the crypto industry, Fellowship PAC, has raised approximately $11 million, with $10 million coming from Cantor Fitzgerald and $1 million from Anchorage Digital. It has spent about $3 million on political advertising, with this portion of the expenses paid to Nxum Group, which was co-founded by Tether US CEO Bo Hines.The PAC primarily supports Republican candidates and invests funds in congressional and state-level elections. Although the organization has ties to Tether executives, its main funding sources are financial institutions, and it is currently unclear whether Tether can directly participate in related political donations.

According to CoinDesk, documents submitted to the Federal Election Commission (FEC) by the Super Political Action Committee (Super PAC) Fellowship, which is associated with Tether, show that its first expenditure of $300,000 went to Nxum Group, a company co-founded by Tether's U.S. CEO, former Trump administration crypto advisor Bo Hines, along with his father Todd Hines and third-party partners.This expenditure was used to purchase campaign advertisements for Georgia Republican House candidate Clay Fuller, coinciding with Fuller winning a special election to replace Marjorie Taylor Greene as a congressman. Notably, Fellowship did not publicly announce this expenditure nor include Fuller in its public endorsement list.On April 1 of this year, Fellowship appointed Jesse Spiro, Tether's U.S. Vice President of Regulatory Affairs, as the committee chair, officially reactivating its presence in the political arena. When the committee was announced last year, it had received a total funding commitment of $100 million, but its FEC disclosure documents currently show a zero account balance, and related donations have not been made public. Tether International responded that there is no association or regulatory relationship with Fellowship PAC, while Tether U.S. declined to comment.In terms of conflicts of interest, Michael Beckel from the political reform organization Issue One stated that it is not illegal for Super PACs to pay founder-associated companies under U.S. campaign finance rules, provided that services are genuinely rendered and rates are in line with market prices. Fellowship's CFO Mitchell Nobel currently works at Cantor Fitzgerald, which manages Tether's global business assets, and its former chairman is current Commerce Secretary Howard Lutnick.Currently, Fellowship's expenditure scale is still vastly different from that of the leading crypto industry Super PAC Fairshake. Fairshake has invested millions in several primary elections, while the candidates currently supported by Fellowship are almost all deep-red state Republicans.

According to the official news from ATT Global.io, the 1% discount for exchanging ETH will become one of the ongoing activity sections of the "IEO" series, aimed at allowing the ATT Foundation to better give back to the numerous ecological contributors and participants, while also providing more applications and usage scenarios for ATT.Advertising Time Trace (ATT) is a forward-looking Web3.0 application project that integrates DePin technology. Through its unique DA-AIOT-P (Decentralized Assets - Artificial Intelligence Internet of Things - Payment) mechanism, it has built a new digital advertising ecosystem that combines physical advertising assets, advertising e-commerce merchants, user resources, and digital technology. A commercial advertising system centered around the LED screens in Lan Kwai Fong, Hong Kong has been established, gradually improving LED screen advertising coverage in key commercial areas such as Southeast Asia, Japan, South Korea, and Europe. Currently, the core participants of the ecosystem have reached tens of thousands, potentially radiating hundreds of thousands of commercial ecological users, aiming to become a new entry point for traffic and assets in the Web3 field.

ChainCatcher news, Coin Rush Arena (CRA) announced the completion of the first batch of device hosting and advertising arbitrage cluster testing. The successful completion of this test marks CRA's further implementation of the "device hosting + advertising arbitrage + blockchain gaming" triple-driven model.CRA has achieved a triple-driven model of "device hosting brings stable income, advertising arbitrage injects real cash flow, and blockchain gaming creates entertainment value" through AI algorithm clusters and on-chain transparent settlement. The platform aims to build a value closed loop of "real business support + token deflation mechanism + community fission incentives," balancing short-term returns and long-term growth.It is reported that Coin Rush Arena (CRA) was initiated by the American Pulse Crypto Capital Foundation. This foundation has invested in over 300 blockchain projects globally, covering 46 countries and regions, and possesses rich resources and experience. Leveraging this background, CRA is committed to creating an innovative financial platform that integrates device hosting, advertising arbitrage, and the blockchain gaming ecosystem.Market forecasts indicate that global advertising spending will exceed $1 trillion by 2025, with digital advertising accounting for more than 70%. This enormous market provides solid support for CRA's external cash flow and lays the foundation for the long-term expansion of the ecosystem.

ChainCatcher news, according to market news, Coinbase CEO Brian Armstrong commented on "Coinbase ads being banned by UK television," which has caused quite a stir.Some people in the UK still view cryptocurrency as a gambling product (a very outdated perspective) and completely overlook the potential of cryptocurrency to update and improve the financial system for everyone's benefit. We welcome attacks and any attempts at censorship, as they will only help its spread.

ChainCatcher news, according to the official announcement, the globally renowned crypto social platform BTOK has announced that, starting today, users can pay for advertising fees using BAYC tokens. This move marks a further implementation of crypto assets in the digital marketing field, as BTOK covers over 25 million active users globally, introducing BAYC and providing BAYC holders with a more flexible way of business collaboration.It is reported that, unlike other platforms that only support mainstream cryptocurrencies, BTOK is the first social platform to incorporate BAYC into its advertising payment system. This initiative not only enhances the liquidity value of BAYC but also provides a new case for cross-border integration in the crypto ecosystem, exploring the deep application of MEME tokens in commercial scenarios.

According to ChainCatcher news and the official announcement, Huobi HTX has recently launched a C2C advertiser referral commission incentive program to celebrate the successful launch of the industry's first high-quality C2C trading area "Selection Station." From April 24 to May 31, users who successfully invite a C2C advertiser to settle in the Huobi HTX C2C Selection Station and pass the platform review will receive 0.02% of the advertiser's trading volume for the first 7 days as a commission; if the invited advertiser has not yet passed the Selection Station review, they can first settle in the Huobi HTX C2C Classic Station. After a 15-day assessment period, the inviter can participate in sharing a prize pool of 10,000 USDT.

ChainCatcher news, according to Solid Intel, Google will enforce cryptocurrency advertising regulations compliant with the Markets in Crypto-Assets Regulation (MiCA) in Europe starting from April 23, 2025.

ChainCatcher news, according to Forbes reporter Eleanor Terrett, most large crypto companies in the U.S. will not be advertising during the Super Bowl this year. "However, we may see some commercials related to ETFs, as they did not get timely approval to purchase ad space last year, and these ad spots typically sell out before October/November."

ChainCatcher news, according to Decrypt, a spokesperson for the Las Vegas Sphere denied reaching an advertising agreement with the Solana meme coin Dogwifhat (WIF)."There has never been a plan to feature Dogwifhat on Exosphere, past or present, and we are very concerned that they are using our name for fraud." Previously, the Dogwifhat team hinted at an upcoming advertisement at the Las Vegas Sphere on X, then deleted the post and re-released artwork without the phrase "official confirmation."

ChainCatcher news, Coinbase announced the acquisition of the on-chain advertising platform Spindl, aiming to rebuild the advertising technology stack on-chain to address the on-chain discovery issues faced by builders. Spindl was founded by Silicon Valley veteran Antonio Garcia-Martinez ("AGM"), an early member of the Facebook advertising team, responsible for launching Facebook's first keyword targeting, audience targeting, and Facebook's programmatic advertising exchange platform FBX.

ChainCatcher news, digital advertising platform EarnOS announced the completion of a $5 million seed round financing, led by Escape Velocity (EV3), with participation from Animoca Brands, GD1, Laser Digital, XION, Mysten Labs, and Opacity Network.The beta version of the EarnOS platform was launched by XION, with brands such as Uber, Baskin Robbins, Sunglass Hut, and The North Face joining during the beta release of EarnOS.According to RootData, EarnOS is a digital advertising platform where third-party brands can acquire customers and offer rewards. It leverages XION's chain abstraction to open up new ways for mainstream brands and enterprises to incentivize over 5.5 billion active internet users.

ChainCatcher news, recently, UXLINK officially launched ground advertising in the core areas of Shinjuku and Shibuya in Tokyo, Japan. At the same time, UXLINK is also continuously deepening its engagement in the Japan-Korea community, further expanding its influence in the region. As a Web3 social infrastructure, UXLINK aims to build a social network based on real relationships, emphasizing mutual trust and interaction. It provides foundational services for the large-scale application of Web3 through the Social Growth Layer and the "One Account, One Gas" social protocol, offering a smooth Web3 experience for the future 1 billion users.By 2025, UXLINK is expected to achieve greater breakthroughs in the Japan-Korea market, further consolidating its leading position in the global Web3 social field.

ChainCatcher news, RWA's advertising time platform ATT Global has reached a strategic cooperation with the non-small number information platform. The two sides will cooperate deeply in media promotion, advertising platform display, global roadshows, and ATT ecosystem construction, further expanding and improving both parties' international markets. ATT Global will periodically provide reward activities for the core users of the non-small number platform, and the non-small number information platform will also participate in the ecological construction of the ATT Global platform with part of its revenue.The non-small number information platform is a Chinese Web3 market information platform with an 8-year brand history, over 5 million users, and more than 200,000 daily active users, covering information on over 10,000 cryptocurrencies and more than 100 trading platforms. It helps you track market trends and view market information.Advertising Time Trace (ATT) is a forward-looking Web3.0 application project that integrates RWA+DePin technology. Through its unique DA-AIOT-P (Decentralized Assets - Artificial Intelligence of Things - Payment) mechanism, it has built a new digital advertising ecosystem that integrates physical advertising assets, advertising e-commerce merchants, user resources, and digital technology. Currently, a commercial advertising system centered around the LED screens in Lan Kwai Fong, Hong Kong has been formed, gradually improving LED screen advertising coverage in core commercial areas such as Southeast Asia, Japan and South Korea, and Europe. The core participants in the ecosystem have reached tens of thousands, with the potential to reach hundreds of thousands of commercial ecosystem users, aiming to become a new entry point for traffic and assets in the Web3 field.

ChainCatcher news, the RWA+DePIN+AI project Advertising Time Trace (ATT) token ATT launched on the first day with multiple exchanges including MEXC, Bitmart, and Ascendex seeing an increase of 1000%, and it has continued to stabilize at a 500% increase.ATT is a forward-looking Web3.0 application project that builds a brand new digital advertising ecosystem through its unique DA-AIOT-P (Decentralized Assets - Artificial Intelligence Internet of Things - Payment) mechanism and revolutionary AIGV (AI Generated Value) business application model. It integrates physical advertising assets, advertising e-commerce merchant/user resources, and digital technology, aiming to provide a new Web2 traffic entry for large-scale Web3 applications through AI technology.

ChainCatcher news, the RWA+DePIN+AI project Advertising Time Trace (ATT) token ATT will be listed on major exchanges such as MEXC, Bitmart, and AscendEX starting from December 26, 2024, at 18:00.ATT is a forward-looking Web3.0 application project that builds a new digital advertising ecosystem through its unique DA-AIOT-P (Decentralized Assets - Artificial Intelligence Internet of Things - Payment) mechanism and revolutionary AIGV (AI Generated Value) business application model. It integrates physical advertising assets, advertising e-commerce merchant/user resources, and digital technology, aiming to provide a new Web2 traffic entry for large-scale Web3 applications through AI technology.ATT owns over ten million dollars in 3D outdoor LED advertising assets in places like Hong Kong, Thailand, and Indonesia, has partnered with more than 200 leading advertisers, and collaborated with over 1,000 merchants, generating annual revenue exceeding 20 million dollars. Its first offline flagship store that integrates AI and Web3 will grandly open in Causeway Bay, Hong Kong. The ATT token, as an important part of the ecosystem, will bring consumers and users an unprecedented new shopping and experience model.Currently, the project has received investments from well-known institutions such as Waterdrip Capital, Deepin Labs, Starbase, Ayanna Research, Block Patch, Chainfir Capital, Digitata Capital, and Panda Capital.