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Binance Research: Generation Z investors prefer ETFs, with lower trading frequency and leverage usage compared to other age groups

Binance Research data shows that Generation Z investors are gradually shifting towards long-term asset allocation tools such as ETFs. Compared to Millennials, Generation X, and Baby Boomers, their trading frequency is lower, and their preference for leverage is also weaker.Data indicates that at the beginning of August, ETFs accounted for 25% of the stock trading volume among Generation Z users. In July, the proportion of net inflows into stocks from ETFs for Generation Z reached 21.9%, up from 18.5% in June; during the same period, the proportion of individual stock investments decreased from 77% to 74.2%.Binance Research analyzed trading behaviors in direct stocks, tokenized stocks, and traditional financial perpetual contracts. The data shows that Generation Z's trading activity in all three asset classes is lower than that of other working-age groups.Among them, Generation Z's traditional financial perpetual contract accounts traded an average of 13 times per month, lower than the 17 times of Millennials and 16.5 times of Generation X. In direct stock accounts, 22% of Generation Z users have never sold stocks, higher than the 19% of Generation X and 9% of Baby Boomers.Among Generation Z accounts that bought but did not sell, the assets with the highest cumulative purchase amounts include Broadcom, Tesla, and Charles Schwab U.S. High Dividend Stock ETF.In terms of leveraged products, Generation Z shows a lower risk appetite. Data indicates that 88.2% of Generation Z's traditional financial perpetual contract accounts have never traded leveraged or inverse ETFs, higher than the 84.5% of Millennials and 85.9% of Generation X.Additionally, the tokenized stock market continues to expand. Data shows that Binance's bStocks recently briefly surpassed Kraken's xStocks, becoming the second-largest tokenized stock issuance platform globally. As of the latest data, Ondo Finance ranks first with approximately $972 million in tokenized stock value, while xStocks and bStocks are approximately $611 million and $580 million, respectively.

Norway's sovereign wealth fund indirectly holds 11,549 BTC, setting a new historical high

According to The Block, K33 research director Vetle Lunde stated that by the end of the first half of 2026, the Norwegian sovereign wealth fund's indirect Bitcoin exposure through holdings in companies such as Strategy, Metaplanet, MARA, Coinbase, Block, and Tesla has risen to 11,549 BTC, a record high valued at approximately $725 million. This exposure grew by 21.2% in the first half of the year and by 60.5% over the past year, marking the sixth consecutive reporting period of increase.Among these, Strategy accounts for nearly 86% of the fund's indirect Bitcoin exposure, corresponding to approximately 9,914 BTC. As of June 30, the Norwegian sovereign wealth fund held about 1.17% of Strategy's shares, valued at $357.3 million at that time. Metaplanet corresponds to 671 BTC, MARA corresponds to 421 BTC, and Coinbase, Block, and Tesla correspond to 183 BTC, 120 BTC, and 97 BTC, respectively.K33 pointed out that this exposure is likely not the result of the fund actively allocating to Bitcoin, but rather an indirect effect of its broadly diversified investment portfolio. Currently, the related Bitcoin exposure accounts for about 0.03% of the fund's total assets.In addition, the fund has also gained indirect ETH exposure through the Ethereum treasury company BitMine for the first time. As of June 30, it held 6.15 million shares of BitMine, valued at $88.3 million, accounting for about 1.16% of the company's shares; based on BitMine's current ETH holdings, this corresponds to an indirect exposure of approximately 67,340 ETH.
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