creator

X product head and Solana advisor Nikita Bier stated that during this round of creator revenue sharing, the revenue share for all aggregated accounts has been reduced to 60%. In the next cycle, it will be further reduced by 20%. Nikita Bier pointed out that the large amount of plagiarized reposts and clickbait content published daily on the timeline not only squeezes the living space of real creators but also hinders the growth of new authors. The next step will be to permanently deduct earnings from users who habitually post clickbait content and use the "BREAKING" label in every post. X will not restrict speech or the scope of dissemination but will not provide revenue compensation for manipulating distribution mechanisms or misleading user behavior.

Clanker announced the launch of the Clanker Ecosystem Fund (CEF). The mission of CEF is to allocate protocol fees to creators and communities that make positive contributions to the Clanker and Farcaster ecosystems.Clanker stated that currently, $8 million has been used to purchase 14% of CLANKER tokens, but it has not yet proven its efficiency in using funds. In the coming weeks, protocol fees will be returned to the ecosystem and used to fund the ongoing construction of Clanker infrastructure.According to RootData, Clanker is an AI-driven "Token Bot" designed for rapid DIY token deployment. Users only need to tag Clanker on Farcaster clients like Warpcast or Supercast, tell it the token concept, and it will launch the token for users on Base. In October 2025, Clanker was acquired by Farcaster.

According to the official Twitter announcement, the TRON ecosystem Easter Creator Challenge officially starts today, with a total prize pool of 500 USDT inviting all users to participate. The event runs from now until April 6. Participants need to create poster works themed around Easter, incorporating elements from any TRON ecosystem project (JUST / SUN / AINFT / BitTorrent / WINkLink), publish them on the X platform, and tag the involved project parties and 3 friends, adding the topic #TRONEasterFun to successfully participate. This event offers a first prize of 200 USDT, a second prize of 100 USDT, and a third prize of 50 USDT, along with a 150 USDT lucky prize shared among 10 creators. We sincerely invite all community members to actively participate, empowering the ecosystem with creativity and conveying value through their works. The TRON ecosystem will continue to promote diversified community building, and we look forward to your wonderful presentations.

Elon Musk stated that the planned "increase the exposure weight of creators based on their region" will be paused and further consideration will be given.Previously, X product head Nikita Bier revealed that starting this Thursday (March 26), the X platform will adjust the revenue-sharing incentive mechanism for creators, focusing on increasing the weight of exposure from the creators' regions. This adjustment aims to encourage content that resonates with users in their own country, neighboring countries, and those who speak the same language, while reducing the motivation for creators to specifically optimize traffic for U.S. or Japanese accounts, in order to promote a more diverse content ecosystem on the platform.

Pump.fun co-founder alon disclosed on platform X that the platform has updated its fee mechanism to address malicious manipulation issues in token issuance. Previously, each token issued on pump.fun had an associated Coin Admin who could arbitrarily change the fee recipient and distribution method, leading to manipulative behavior: creators would first set fees directed to others, and once the token gained popularity, they would redirect the fees back to their own wallets, harming user interests.After the update, all tokens will default to the regular creator fee (except for rebate tokens), and creators will have only one opportunity to redirect the fees to another wallet; thereafter, the fee settings will be locked. If creators do not use this opportunity, they can operate it later when needed. The fees of tokens with already allocated fees will be locked, and existing regular fee tokens will have one chance to change.

X product leader Nikita Bier posted on the X platform that starting Thursday, the X platform will update its revenue-sharing incentive mechanism, increasing the weight of exposure based on the creator's region to encourage content that resonates with users in their own country, neighboring countries, and those who speak the same language.This move aims to reduce the behavior of competing for traffic through attention-seeking tactics and promote diverse dialogue on the platform. The X platform invites creators to start building local audiences.

The UK government has announced the abandonment of a previous proposal that allowed AI companies to use copyrighted content for model training by default under an "opt-out" premise. This proposal had sparked widespread opposition, including from Elton John, Dua Lipa, and the House of Lords.UK Secretary of State for Technology Liz Kendall stated that the government has listened to various opinions and will no longer pursue the proposal. A report released at the same time pointed out that there is still no consensus on how to balance the rights of creators with the development of the AI industry. Tom Kiehl, CEO of UK Music, called this a "major victory."However, the UK government has not yet proposed an alternative plan and stated that it will not adjust current copyright laws until it can confirm that reforms can achieve economic and social goals. The technology industry groups are concerned that the long-term lack of clear rules could weaken the UK's position in global competition.

X platform product head Nikita Bier posted on the X platform that X has launched a new feature called "Exclusive Threads," allowing creators to monetize their content through a subscription model.This feature utilizes the X Timeline as a distribution channel, enabling experts and writers in professional fields to earn more. Unlike content subscription platforms like Substack or Patreon, the X platform does not take any cuts from creators, and users can access subscription content without leaving the app.

According to the official announcement from Pump.fun, the platform has launched a new feature called Cashback Coins, allowing token creators to choose to return all Creator Fees to traders before issuance, rather than to the token deployers. Pump.fun stated that while Creator Fees play a positive role in helping teams, creators, and founders grow and succeed, many tokens have succeeded without a team or project leader, which has led to disproportionate rewards for token deployers who should not receive fees. Unlike tokens that charge Creator Fees, Cashback Coins cannot undergo CTO (Creator Token Offering). Users can claim cash back rewards through the "Rewards" section of the Pump.fun mobile app. Once the token is issued, this decision will be permanently locked.

Pump.fun announces the launch of the GitHub creator fee sharing feature. Users can now allocate creator fees to any GitHub account through the Pump.fun mobile app. More social features are coming soon.

According to Bubblemaps monitoring, the user Beaver, who recently won the $1 million article contest on platform X, has participated in a pump-and-dump activity involving meme coins.Bubblemaps tracked the user's public address and found that the associated wallet address 2mQB8o had issued the token $SIAS on the Pumpfun platform, which at one point had a market cap of 6 million dollars before quickly going to zero, after which the project team deleted all social media accounts. Data shows that the user participated in the pump-and-dump operations through 4 sidechain wallets, profiting approximately 600,000 dollars, while their personal wallet also gained an additional 25,000 dollars. Bubblemaps stated that the wallets associated with this user have also issued multiple meme coin projects that ultimately went to zero.

Ethereum co-founder Vitalik Buterin recently proposed a reform plan for creator tokens, arguing that the current issue lies not in incentivizing content creation, but in filtering high-quality content. He suggested that a curatorial DAO should determine which creators are important, with tokens primarily serving as predictive tools, allowing people to bet on which creators the DAO will choose, ultimately deciding who rises or falls not by speculators, but by high-value content creators.Experts have differing opinions on this view. Oxytocin, head of the Umia ecosystem, pointed out that the plan introduces a certain degree of welfare creation through prediction markets, but still lacks an appropriate off-chain execution mechanism to ensure creators maintain consistency over the long term. Marcin Kazmierczak, co-founder of RedStone, believes that prediction markets not only create speculation but also facilitate informed discovery, encouraging people to seek quality rather than chase attention metrics. Superset CEO Neil Staunton remains skeptical, questioning whether DAOs can serve as arbiters of creative quality and whether creative works should be tokenized.

Vitalik Buterin posted on the X platform discussing the design ideas of creator coins, pointing out that the overall effectiveness of the crypto industry in the content incentive field has been limited over the past decade. The core issue is not a lack of content supply, but rather an insufficient mechanism for filtering and discovering high-quality content. In the current context where AI can generate a large amount of content at a low cost, the industry's goal should shift from "incentivizing more content" to "identifying and amplifying high-quality content."Vitalik believes that Substack is a relatively successful case of creator incentives, with the key being the platform's active selection and support of quality creators, rather than relying solely on mechanism design. He points out that existing creator coin projects generally have a structural issue of "high social influence users dominating the rankings," which does not truly reflect content quality.On the proposal level, Vitalik suggests establishing a non-tokenized creator DAO, where members vote to select creators and maintain clear content positioning and scale control to build a stable brand and commercial bargaining power. At the same time, creators should be allowed to issue personal tokens; if they join the creator DAO, the DAO's earnings can be used to buy back and destroy the creator tokens, transforming the role of speculators into "high-quality creator predictors," thereby reducing pure speculative cycles and improving the efficiency of high-quality content filtering.Vitalik stated that future effective governance mechanisms may increasingly combine prediction markets and multi-party governance structures to enhance the system's resistance to manipulation and goal consistency.

X product head Nikita Bier stated that the recent increase in platform creator rewards is due to a strong crackdown on matrix and bot accounts. This includes those with links for tips in their bios and content that engages in interaction baiting. "We redistribute all the money we get from scammers back to the real content creators."

On January 27, Gate officially announced the 2025 Year-End Community Gala Peak Streamer and Content Creator Rankings. The rankings are based on platform data and community performance, aiming to recognize creators who excel in live content creation and community influence. Among them, the top three in the Peak Streamer Rankings are Yu Le Trading Diary, Liang Xi Killer 2, and u Yue Lai Yue Hao; the top three in the Shining New Star Rankings are Genius Trader Brother Jie, Old AGood, and Old Ink; the top three in the Content Creator Rankings are Ryakpanda, xxx40xxx, and Nice Next Door Uncle Wang.In terms of the reward mechanism, Gate has established a clear tiered incentive system for different rankings, covering multiple dimensions such as physical gifts, trading experience rights, and platform identity recognition. Creators in the top ranks of the Peak Streamer and Shining New Star Rankings can receive rewards including the Xiaomi Mi Band 9 Pro, official merchandise, and up to $500 trading experience vouchers, along with a unified VIP5 designation; the Content Creator Rankings further introduce a certified creator designation, with rewards extending to the top twenty.Through multi-level incentives and long-term identity support, Gate aims to continuously encourage high-quality content creation, activate community interaction, and promote the robust development of the platform's content ecosystem.

According to official news, Gate Square has recently completed the upgrade of its "content mining" mechanism and has simultaneously launched the public beta of the Renewal Season, focusing on optimizing content incentives and trading rebate paths to promote the conversion of content value into actual earnings. During the public beta, creators who publish qualified content on Gate Square and guide users to complete real transactions such as spot, contracts, or Alpha can participate in the fee rebate sharing, with a single creator able to receive up to 60% of the fee rebate.In terms of the revenue structure, all eligible creators can receive a 10% basic rebate guarantee, while the platform introduces an interactive incentive mechanism, allowing for additional rebate bonuses upon achieving posting or interaction targets. Furthermore, Gate Square will conduct weekly rankings based on the number of posts and interaction performance, providing extra rewards to the top 100 creators; for newly onboarded and returning creators, a double rebate benefit will be offered during the public beta.Gate stated that it will continue to optimize content incentives and trading conversion mechanisms in the future, encouraging more creators to cultivate long-term engagement in Gate Square and jointly build a more vibrant and sustainable content and trading ecosystem.